KoreaCrunch

Daum WebInside is alternative choice for Korean in web traffic analysis service against Google Analytics. Daum WebInside is a free service offered by Daum that generates detailed statistics about the visitors to a website.

Its main highlight is that a webmaster can optimize their advertisement including overture in Korea and marketing campaigns through the use of its analysis of where the visitors came from, how long they stayed on the website, and their geographical position. It will be very useful to blog users, small-business companies and others in Korea.

After release of beta version, over 200 websites are registered in everyday. It uses a small JavaScript on each page the user wishes to track as like Google Analytics. This JavaScript loads files from the Daum webserver and then sets variables with the user’s account number. Its reports interface will check for the presence of this script on a tracked site’s homepage, and warn should it not be available.

It is a part of own decision making system based on dataware analysis of web server logs of Daum.net. It’s very simple and easy to see statistics using flash charts and visual diagram. Also the result was generated by every 2 hours compared with GA’s analytic time of 24 hours. It is possible to analyze 5 million page views per one web site in a day.