Friday July 6, 2007 21:59

Google copied Naver

Posted by Channy Yun

Some of Korean bloggers reported screenshots of search result bucket test Google Korea. Especially it is very similiar with search results of local competitors such as Naver and Daum. It was more interesting because Google was changed new front-page layout for Korean different with other languages.

Recently Google unveiled new search results user interface called Universal Search that unify and blend search results across their collection such as web search, news, blogs, images and videos, etc. It means Google divided details properties from mass index of web pages and it will be important to show proper collections by query.

But, this bucket test is more advanced to be suitable for Korean’s search viewpoint. It has four collection box such as web results, image, news and blog per a query. It also added link of “more results” in each section and remove typical number navigation in below.

Does Google really change its universal interface to win Korean market? Please check out full screenshot.

13 Responses to Google copied Naver



August 18th, 2007 at 1:24 pm

When talking about “universal search” I think Yahoo’s “alpha” (beta being tested in Australia) might also be worth mentioning or comparing with Naver and Google. Links below:,-1,2b1,3b1,4b1,5b1,6cb1,7cb1,8b1


Channy Yun

August 18th, 2007 at 4:45 pm

Lance, I didn’t compare Google Universal Search with Naver’s. Google Korea’s bucket test resembled Naver’s rather than Yahoo! Alpha. Generally speaking, there are many multiple collection style search engine such as Yahoo! Alpha, Ask X, Microsoft Imagine Live, even Google’s own Searchmash.

I’ll explain Naver’s difference from them through further posting. Thanks.


renaissance chambara | Ged Carroll » Blog Archive » Links for 2007-08-17 []

August 18th, 2007 at 6:51 pm

[…] Google copied Naver :: KoreaCrunch – I am sorry, but this is not news. The major internet companies have been copying Korea for ages. Q&A applications took off here, Google’s universal search page – looks like a western version of Naver and Daum. […]


Google 模仿對手介面設計 « Mr./Ms. Days - 網路, 資訊, 觀察, 生活

August 19th, 2007 at 12:38 am

[…] 圖面資料來源: KoreaCrunch  […]



December 12th, 2007 at 1:21 am

Google copy on Naver ? why not the contrary ?



January 3rd, 2008 at 7:46 pm

I think that’s a really funny article and the title is wrong… What does “copy” mean???
The Main focus is the following: “Does Google really change its universal interface to win Korean market? “..
That’s just the general interface & implement of WEB 2.0 application..
In addtion, Google will never focus to win korean market because is just a smaill part of google co, and will be advanced more in google’s philosophy…


» MMDays - mmdays - Google 模仿對手介面設計

February 21st, 2008 at 12:17 pm

[…] 圖面資料來源: KoreaCrunch […]



April 11th, 2008 at 3:48 am

Haha. Funny.


Henry Winchester

August 25th, 2009 at 3:13 pm

oh no. sounds like America is being China..:(


J.Y. Choi

December 9th, 2009 at 3:15 pm

↑naver is Korean, not Chinese you…ignorant..Henry..whatsit..

this article is very interesting….
i think naver mail is far more advance than google’s gmail-same with yahoo…etc.

following you on twitter…big age difference but dosen’t really matter in this situation

well..good luck, koreacrUUNCH


Pengenalan Search Engine (Mesin Pencari) | Tutorial Is Me

January 15th, 2010 at 1:11 am

[…] Masih banyak lagi silahkan baca di di Wikipedia (Indonesia/inggris). Kami hanya memberikan contoh sedikit karena nanti akan di terangkan kelebihan masing dari contoh yang ada. Di atas kami lampirkan juga Search Engine dua negara yang sukses bahkan di negara tersebut mengalahakan Google dan Yahoo kita bisa ambil statistik dari Alexa untuk negara korea. Persaingan Search engine tersebut bahkan menyebabkan Bing yang mempunyai modal besar mengajak kerja sama dengan search engine lokal contohnya daum di korea. Uniknya tentang search engine lokal di negara korea, suatu perusahaan besar dengan mudah membeli keyword tertentu agar apabila pengunjung ketik keyword tertentu iklan perusahaan tersebut akan muncul paling atas diatas hasil carian. Cara ini bukan hanya untuk menjaring pengunjung dengan suatu keyword tetapi cara ini dgunakan perusahaan tersebut untuk iklan di TV ataupun media lainnya tanpa harus menulis alamat website mereka yang panjang, cukup memberikan Keyword didalam kotak search engine yang ternama di iklan tersebut maka penduduk di korea akan dengan mudah mengenali bahwa dengan keyword tersebut akan menuju ke Website perusahaan tersebut. Yang menarik lainnya adalah Google sebagai perusahaan besar mencontoh Naver dengan membuat hasil pencarian berdasarkan kategori jenis website untuk buktinya bisa lihat pada Google copied Naver. […]



May 20th, 2010 at 4:31 pm

i want to study in korea help me
this is for government of korea



April 6th, 2011 at 5:24 pm

Google’s the KING of copying other people. They just hide it very well and when things heat up they just buy the companies that might sue them. Belinda

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