Wednesday May 3, 2006 15:35
The Search Market Share in Korea
May you read Google Fails to Make Inroads in S. Korea. Korean version of Google referred only about 17% of unique visitors to other sites in March 2006, according to WebSideStory. KoreanClick found that Google’s Korean site referred only about 10.8% of unique visitors in February 2006. Naver accounted for nearly 58.4% of search referrals, according to WebSideStory. KoreanClick says Naver accounted for 80%. Daum Communications was second with more than 48%, and Yahoo! Korea was #3 at 32%.
Most of people uses over 2 search services at least and Google is high for % of referral unique visitors.
* Refferal UV (Unique Visitors): a number of moved users by clicking link in a search result.
* % of Refferral UV: a percent of movend users by clicking link in a search result.
* # of Queried UV: a number of quering user in total unique vistors.